love out loud over the years

re:publica is Europe’s leading conference on digital culture, bringing together thinkers, innovators, and creatives to explore the intersection of technology, society, and culture. It’s a hub for networking, inspiration, and shaping the digital future.

Client: Daimler AG
Agency: Wire, Taylor Flynn, solid whithe
Role: Creative & Art direction
Date: 2015-2017

re:publica 2017

Concept, content strategy, and execution for Daimler Business Innovation’s presence at re:publica 2017 in Berlin.

At the heart of the setup was a 360° cinema, serving as Daimler’s exclusive stage for engaging speaker sessions. A stunning 70-meter curved LED display showcased dynamic presentations and custom loop animations, creating an immersive and memorable experience.

re:publica 2016

At the 10th anniversary of re:publica in 2016, Daimler Business Innovation made a bold statement with three distinct booths. The highlight? A spinning, walk-in disco ball where visitors could record music samples. These recordings came together in real time to create the official re:publica anthem—turning interaction into innovation and celebration.

re:publica 2015

Under the hashtag #rthinkmobility, Daimler takes center stage at re:publica 2015, offering an immersive experience. Visitors can explore an interactive installation that tracks their movements and transforms them into a stunning display of fluid colors. Adding to the buzz, a cozy “charging campfire” invites guests to recharge—both their devices and their minds—creating a perfect blend of innovation and inspiration at the booth.