wake up!
Not every board has to look the same. And not every design has to stay silent.
This concept series brings visual storytelling to the surface – created for the Bonobo and Wipe wakeboards models by GoodBoards. Two boards that already ride with personality. Now with designs that do too.
Too often, wakeboards come with one look – technical, loud, and exchangeable. But the ride is personal. The board should be too.
As a designer and rider, I wanted to capture the flow, tension, and rhythm of wakeboarding in a way that speaks – through shapes, textures, and moments that tell a story. Something to connect with. Something to ride with pride.
More than a design study, this is a tribute. To the culture. To the craft. To boards with soul.
Client: goodboards
Role: Creative
Date: 2019

Design concept for Bonobo
Design concept for wipe

Selected Works
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